PS3 Price Drop Only a Matter of Time

June 15th 2007 | Games Consoles

In an interview in the Financial Times, the CEO of Sony, Howard Stringer was caught saying that the company is preparing a price drop for the Playstation 3, with the only real question being just how much the company will shave from its current price tag.

Sony’s CEO didn’t say when this price but happen, but Yuletide shopping frenzy was hailed as the time when Sony should start kicking the competitions’ heads.

the Inquirer

PS3 sales have been slow - to be honest, the world over - owing to its high price and slow, drip-feed supply of games, most of which have been PC game re-writes anyway. Apparently, the Japanese electronics giant has a target of shipping 11m console this year, and with production costs falling many believe Sony will cut prices by $100 before the crucial Christmas sales period.

Reg Hardware

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PS3 Price Drop Only a Matter of Time
Published in: Games Consoles on 2007-06-15