NVIDIA & Electronic Arts

April 11th 2003 | NVIDIA

NVIDIA and Electronic Arts Form Exclusive Strategic Alliance
EA and NVIDIA Work Together to Produce and Market Next-Generation PC Games for Desktop and Notebook PCs

SANTA CLARA, CA—APRIL 10, 2003—NVIDIA Corporation (Nasdaq: NVDA), the worldwide leader in visual processing solutions, today announced that it has formed a strategic relationship with Electronic Arts (Nasdaq: ERTS), the leading worldwide publisher of PC and console games. The two companies will work together to produce and market next-generation 3D content under the EA GAMES and EA SPORTS brands, which include such top-selling games and franchises as Madden Football, Command & Conquer, James Bond 007, Tiger Woods PGA TOUR Golf and Battlefield 1942. By supporting NVIDIA® graphics processing units (GPUs) for desktop and notebook PCs, including the new NVIDIA® GeForce™ FX family of GPUs, EA is able to deliver innovative and rock-solid gaming experiences to PC consumers worldwide.

“EA is excited about this relationship as it allows us to continue our long standing relationship with NVIDIA,” said Scott Cronce, vice president and chief technology officer at EA. “Working with NVIDIA’s high-quality GPUs will help us as we continue to enhance graphics performance in our games and produce cutting-edge content.”

NVIDIA and Electronic Arts Form Exclusive Strategic Alliance @ NVIDIA

NVIDIA & Electronic Arts
Published in: NVIDIA on 2003-04-11