MSN Launches Official Web Site for Rock Star INXS Reality Show

MSN is giving fans new ways to take part in the reality-show craze by launching Rockstar.msn.com, the official Web site for Mark Burnett Productions’ “Rock Star: INXS.” Interactive Rockstar.msn.com site includes weekly online voting, exclusive video, contestant blogs, music downloads, rock-and-roll trivia, photo galleries and more.

The show, which aims to find a new lead singer for the multiplatinum rock band INXS, premieres July 11 on the CBS Television Network in the U.S. The fully interactive Web site will complement the TV show and bring viewers further inside the competition through weekly online voting, exclusive video, contestant Web logs (blogs), music downloads and more. The site marks the first time a Mark Burnett Productions TV reality show has used online voting to influence the outcome on a weekly basis.

Rockstar.msn.com extends and enhances “Rock Star: INXS” by giving fans unique opportunities to connect with the contestants and with one another. Fans who log on will get the inside scoop on the contestants’ dreams and struggles from childhood through today, as well as the fights and friendships that develop when 15 ambitious rockers are put together in one house. Rockstar.msn.com also includes exclusive community-building features that allow fans to connect with one another to talk about their favorite songs and contestants as they vote on who will make it to the next round.

More details: http://rockstar.msn.com