Konica Minolta Unveils Cheaper Digital SLR Camera

Konica Minolta said on Friday it will begin selling a cheaper digital single lens reflex (SLR) camera next month, aiming to tap demand in the fastest-growing segment of the camera market.

Konica Minolta said its new camera will retail for about 100,000 yen ($890) in Japan for the body only.. ..The new camera will be launched worldwide in August and September, sold under the name “alpha sweet” in Japan, “Maxxum 5D” in North America and “Dynax 5D” in Europe.. ..Konica Minolta said the new camera will feature anti-shake technology to minimize blur in photos and be about one-fifth lighter and more compact than the “alpha 7,” its first digital SLR for consumers that was launched last year.

Reuters