iPhone Ships 500,000 Units On Day One

July 2nd 2007 | Phones

Apple Inc. sold about 525,000 iPhones at Apple and AT&T Inc. stores in the first weekend since its June 29 launch, the Los Angeles Times reported on Monday, citing an analyst.

Half of the Apple stores on the U.S. West Coast sold out of the devices on the first day, the report said, citing analyst Trip Chowdhry of Global Equities Research in San Francisco. Piper Jaffray also estimated first-weekend sales of the iPhone at about 500,000, according to cnet.com.

Reuters - Apple sold 525,000 iPhones since launch

Perhaps equally interesting is that of those who did buy the iPhone more than 95 per cent plumped for the $599 8GBer rather than the slightly cheaper $499 4GBer. Much in the same way the Xbox 360 Premium vastly outsold the Xbox 360 Core it appears consumers are prepared to pay a little more if they perceive one option to be superior (especially when OS X takes 700MB of space!).

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iPhone Ships 500,000 Units On Day One
Published in: Phones on 2007-07-02