DigiTimes: NVIDIA to quit chipset business

nForcer · Webmaster

NVIDIA is to quit chipset business, according to DigiTimes:

Nvidia has decided to throw in the towel and quit the chipset business, sources close to the situation at one of Taiwan's top motherboard makers have revealed. As the story is told, Nvidia called a meeting earlier this week with its motherboard partners to gauge support for it continuing to develop chipsets in the future.

The motherboard makers' response? Silence.

It is still early days and not all the facts are known at the time of writing, but it is believed Nvidia will transfer the chipset team to working on GPU projects. On the motherboard makers' side, some makers have already canceled upcoming high-end motherboard projects based on the nForce 7-series chipset.

TheAgeOfMen · nFHQ Member

Bad news, i like nvidia chipsets Sad

daglesj · nForced²

I agree but be honest they are all getting much of a muchness. Very little kit these days has much of a USP.

I used to spend a good few days researching and selecting the best parts for my next PC project to get the best performance and value for money.

Loved it.

I dont really have to anymore. Now when I spec stuff up its "that'll do, that'll do, that'll do..." and I know it will do everything I ask and then some. Takes about 15 mins.

Shame really.

daglesj · nForced²

Then again it could just be FUD put out to help compound their woes.

Seawolf · Ultra nForced

I'd be surprised if it's true. Then again, it seems like NVs sole problem is they keep making new features and losing old ones, so noone has any idea what to expect from them. It certainly doesn't do wonders for customer retention. They need to slow down with the marketing overlord on the chipset side of things. "Look, we have this awesome new feature which won't even be there next time when you expect it!" Heh.

I don't care about FirstPacket, and I rather liked the idea of a hardware assisted firewall (whether it turned out well or not) and I loved the APU...so they're pretty much going for broke on the features. I will buy AMD mobos next time unless NV pulls a rabbit out of their hat and actually start listening to endusers [beach] about them, which I don't expect to see.

jeremym · nLightened

Not true at all!

I emailed bryan del rizzo asking him about this article. Here is his response: Nope. I believe Digitimes already had an update.

Not to mention every other site around the world.

Tech Report had our official statement too…

Cheers,

Also i searched for the tech report article he was talking about and here it is: http://techreport.com/discussions.x/15240

What bryan said here is: " 1. The story on Digitimes is completely groundless. We have no intention of getting out of the chipset business.
2. In fact, our MCP business is as strong as it ever has been for both AMD and Intel platforms:
1. Mercury Research has reported that the NVIDIA market share of AMD platforms in Q2 08 was 60%. We have been steady in this range for over two years.
2. SLI is still the preferred multi-GPU platform thanks to its stellar scaling, game compatibility and driver stability.
3. nForce 790i SLI is the recommended choice by editors worldwide due to its compelling combination of memory performance, overclocking, and support for SLI. . . .
3. We're looking forward to bring new and very exciting MCP products to the market for both AMD and Intel platforms. "

So once again if you trace this information down it comes from none other than the infamous Inquirer. I swear that site causes more BS to be published than any other site i know.

Seawolf · Ultra nForced

The Inquirer is made of smelly stuff, true.

me&er · **Over a Mid Life Crisis** Ultra nForced

jeremym · nLightened

I think my biggest problem with the Inquirer is that they seem to post whatever they can first then later see if its true. By the time they post it wasn't true the FUD is all over the internet. Its as if they want to be the first to release a story no matter what.

In my opinion that does more harm than good. I don't trust anything i read from the Inquirer until its proven from other sources.

me&er · **Over a Mid Life Crisis** Ultra nForced

I can see yer point.. and I would always recommend confirming any 'bashing' article from any news site for that matter.

Nvidia are giving a little bit of a wayward impression of recent, so it's easy to jump on the bandwagon I suppose.

I still maintain that the Inq is a good initial and speedy source of news (rather than focused analysis/comment) and in this particular case they done little wrong.

They are by no means a favorite of mine (particularly Demerjian), but I have long ago come to appreciate their limitations and like you, always confirm their detailed information with other sources before taking it fully on board.